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A Crash Course in Marketing: Low Cost Marketing Strategies That Will Double Your Sales-Not Your Expenses A Crash Course in Marketing: Low Cost Marketing Strategies That Will Double Your Sales-Not Your Expenses

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Cause Marketing: Build Your Image and Bottom Line Through Socially Responsible Partnerships, Programs, and Events Cause Marketing: Build Your Image and Bottom Line Through Socially Responsible Partnerships, Programs, and Events

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Creating and Dominating New Markets Creating and Dominating New Markets

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Demand Driven: 6 Steps to Building an Ecosystem of Demand for Your Business Demand Driven: 6 Steps to Building an Ecosystem of Demand for Your Business

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Ice to the Eskimos: How to Market a Product Nobody Wants Ice to the Eskimos: How to Market a Product Nobody Wants

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Kellogg on Integrated Marketing Kellogg on Integrated Marketing

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Market-Driven Management: How to Define, Develop, and Deliver Customer Value, 2nd Edition Market-Driven Management: How to Define, Develop, and Deliver Customer Value, 2nd Edition

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Marketing Marketing

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Marketing Outrageously: How to Increase Your Revenue by Staggering Amounts! Marketing Outrageously: How to Increase Your Revenue by Staggering Amounts!

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Marketing Plans That Work: Targeting Growth and Profitability Marketing Plans That Work: Targeting Growth and Profitability

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Marketing Plans: How to Prepare Them, How to Use Them Marketing Plans: How to Prepare Them, How to Use Them

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Marketing Professional Services: Forward-Thinking Strategies for Boosting Your Business, Your Image, and Your Profits Marketing Professional Services: Forward-Thinking Strategies for Boosting Your Business, Your Image, and Your Profits

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Power Promoting: How to Market Your Business to the Top! Power Promoting: How to Market Your Business to the Top!

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Priceless: Turning Ordinary Products into Extraordinary Experiences Priceless: Turning Ordinary Products into Extraordinary Experiences

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Radical Marketing: From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big Radical Marketing: From Harvard to Harley, Lessons from Ten That Broke the Rules and Made It Big

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Streetwise Marketing Plans: Winning Strategies for Every Small Business Streetwise Marketing Plans: Winning Strategies for Every Small Business

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Techno-Ready Marketing: How and Why Your Customers Adopt Technology Techno-Ready Marketing: How and Why Your Customers Adopt Technology

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The Anatomy of Buzz: How to Create Word-Of-Mouth Marketing The Anatomy of Buzz: How to Create Word-Of-Mouth Marketing

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The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado The Chasm Companion: A Fieldbook to Crossing the Chasm and Inside the Tornado

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The End of Marketing As We Know It The End of Marketing As We Know It

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The Invisible Touch: The Four Keys to Modern Marketing The Invisible Touch: The Four Keys to Modern Marketing

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The One to One Manager: Real-World Lessons in Customer Relationship Management The One to One Manager: Real-World Lessons in Customer Relationship Management

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The Ultimate Marketing Plan: Find Your Most Promotable Competitive Edge, Turn It into a Powerful Marketing Message, and Deliver It to the Right Prospects The Ultimate Marketing Plan: Find Your Most Promotable Competitive Edge, Turn It into a Powerful Marketing Message, and Deliver It to the Right Prospects

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Welcome to the Creative Age: Bananas, Business and the Death of Marketing Welcome to the Creative Age: Bananas, Business and the Death of Marketing

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101 Ways to Market Your Business 101 Ways to Market Your Business

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